Apple Inc. (AAPL) revenue by segment and country

Electronic Computers · Nasdaq

For the period ended September 27, 2025, Apple Inc. reported $416.2 billion across 5 reportable segments: iPhone ($209.59B, 50.4%), Services ($109.16B, 26.2%), Wearables, Home and Accessories ($35.69B, 8.6%), Mac ($33.71B, 8.1%), and 1 smaller reportable segment. iPhone's share of the total is down from 54.7% for the period ended September 28, 2019.

For the period ended September 27, 2025, Apple Inc. reported $416.2 billion across 5 geographies: Americas ($178.35B, 42.9%), Europe ($111.03B, 26.7%), Greater China ($64.38B, 15.5%), Rest of Asia Pacific ($33.70B, 8.1%), and 1 smaller geography. Americas's share of the total is down from 44.9% for the period ended September 28, 2019.

Revenue by reportable segment

Apple Inc. annual revenue by reportable segment, as disclosed in SEC filings.

Apple Inc. annual revenue by reportable segment, as disclosed in SEC filings.
SegmentFY2021FY2022FY2023FY2024FY2025Share
iPhone$191.97B$205.49B$200.58B$201.18B$209.59B50.4%
Services$68.42B$78.13B$85.20B$96.17B$109.16B26.2%
Wearables, Home and Accessories$38.37B$41.24B$39.84B$37.01B$35.69B8.6%
Mac$35.19B$40.18B$29.36B$29.98B$33.71B8.1%
iPad$31.86B$29.29B$28.30B$26.69B$28.02B6.7%
Total$365.82B$394.33B$383.29B$391.04B$416.16B

Revenue by geography

Apple Inc. annual revenue by geography, as disclosed in SEC filings.

Apple Inc. annual revenue by geography, as disclosed in SEC filings.
RegionFY2021FY2022FY2023FY2024FY2025Share
Americas$153.31B$169.66B$162.56B$167.04B$178.35B42.9%
Europe$89.31B$95.12B$94.29B$101.33B$111.03B26.7%
Greater China$68.37B$74.20B$72.56B$66.95B$64.38B15.5%
Rest of Asia Pacific$26.36B$29.38B$29.61B$30.66B$33.70B8.1%
Japan$28.48B$25.98B$24.26B$25.05B$28.70B6.9%
Total$365.82B$394.33B$383.29B$391.04B$416.16B

Extracted from the XBRL segment tags in the company’s SEC filings. Figures are as reported and are not restated or adjusted.

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Data: SEC EDGAR (financials, KPIs, segments) · Yahoo Finance (price, splits, metrics, analyst estimates, news headlines). Not financial advice.